Privacy Policy

1. Information We Collect

1.1 Personal Information

We collect personal information that you voluntarily provide to us, including:

Information Type	Purpose	Collection Method
Name and Contact Details	Communication and service delivery	Contact forms, consultation bookings
Company Information	Understanding business context	AI strategy consultation requests
Project Requirements	Tailoring AI solutions	Discovery sessions and assessments
Communication Preferences	Effective engagement	Website interactions and forms

1.2 AI Chatbot Interactions

Our AI Strategy Assistant collects:

• Questions and responses during chat sessions
• Consultation scheduling information
• Areas of AI interest and business challenges
• Session metadata (timestamps, interaction patterns)

1.3 Website Analytics

We automatically collect certain information through your use of our website:

• IP address and general location information
• Browser type and device information
• Pages visited and time spent on our website
• Referral sources and navigation patterns
• Theme preferences (light/dark mode)

2. How We Use Your Information

2.1 Service Delivery

• AI Strategy Consulting: Developing customized AI transformation strategies
• Implementation Support: Providing technical guidance and project management
• Training and Adoption: Delivering change management and upskilling programs
• Ongoing Support: Maintaining relationships and providing continued guidance

2.2 Communication

• Responding to inquiries and consultation requests
• Sending project updates and deliverables
• Providing industry insights and thought leadership content
• Scheduling meetings and consultations

2.3 Business Operations

• Improving our AI transformation methodologies
• Developing new service offerings
• Website optimization and user experience enhancement
• Compliance with legal and regulatory requirements

3. Legal Basis for Processing (GDPR Compliance)

We process your personal information based on the following legal grounds:

• Consent: When you voluntarily provide information through our website or chatbot
• Contract Performance: To deliver consulting services under signed agreements
• Legitimate Interests: For business development, marketing, and service improvement
• Legal Compliance: To meet regulatory requirements in AI governance and data protection

4. Information Sharing and Disclosure

4.1 We Do Not Sell Your Information

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

4.2 Limited Sharing

We may share your information in the following circumstances:

• Service Providers: Trusted partners who assist with website hosting, email services, and analytics
• Professional Partners: Subcontractors involved in delivering AI transformation projects (with your consent)
• Legal Requirements: When required by law, court order, or regulatory authority
• Business Transfers: In connection with a merger, acquisition, or sale of business assets

4.3 International Transfers

As we operate from Melbourne, Australia, your information may be processed in Australia. We ensure appropriate safeguards are in place for any international data transfers in compliance with applicable privacy laws.

5. Data Security

5.1 Security Measures

We implement comprehensive security measures to protect your information:

• SSL encryption for all website communications
• Secure cloud storage with enterprise-grade protection
• Regular security audits and vulnerability assessments
• Employee training on data protection and confidentiality
• Access controls and authentication systems

5.2 AI System Security

For AI transformation projects, we help implement:

• Secure AI model deployment and management
• Data encryption for AI training and inference
• Privacy-preserving AI techniques when appropriate
• Secure MLOps pipelines and infrastructure

6. Data Retention

We retain your personal information for different periods based on the purpose:

Information Type	Retention Period	Reason
Website Analytics	26 months	Website optimization and user experience
Consultation Inquiries	3 years	Follow-up opportunities and relationship building
Project Documentation	7 years	Legal compliance and reference purposes
Marketing Communications	Until unsubscribed	Ongoing relationship management

7. Your Privacy Rights

7.1 Under Australian Privacy Principles (APP)

As an Australian business, we comply with the Privacy Act 1988. You have the right to:

• Access: Request access to personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Complaints: Lodge a complaint about our handling of your personal information

7.2 Under GDPR (for EU Residents)

If you are in the European Union, you have additional rights:

• Right to Erasure: Request deletion of your personal information
• Right to Portability: Request transfer of your data to another service provider
• Right to Restrict Processing: Limit how we use your information
• Right to Object: Object to processing based on legitimate interests
• Right to Withdraw Consent: Withdraw consent for data processing

7.3 Exercising Your Rights

To exercise any of these rights, please contact us at privacy@artificiallygood.ai. We will respond to your request within 30 days.

8. Cookies and Tracking Technologies

8.1 How We Use Cookies

Our website uses cookies and similar technologies for:

• Essential Functions: Theme preferences, chat session management
• Analytics: Understanding website usage and improving user experience
• Performance: Optimizing website loading and functionality

8.2 Cookie Management

You can control cookies through your browser settings. However, disabling certain cookies may affect website functionality, including our AI chatbot features.

9. AI Chatbot Privacy

9.1 Chatbot Data Handling

Our AI Strategy Assistant:

• Stores conversation history during your session only
• Uses your inputs to provide relevant AI transformation guidance
• Does not retain conversations after you close the chat
• May aggregate anonymized data for service improvement

9.2 Consultation Scheduling

When you schedule a consultation through the chatbot:

• We retain your contact information for appointment management
• Your AI interests and challenges are used to prepare for the consultation
• Information is shared only with assigned consultants

10. Third-Party Services

Our website may integrate with third-party services:

• Analytics Providers: For website performance monitoring
• Email Services: For communication and consultation scheduling
• Cloud Hosting: For secure data storage and website operation

These providers have their own privacy policies, and we encourage you to review them.

11. Children's Privacy

Our services are designed for business professionals and organizations. We do not knowingly collect personal information from individuals under 16 years of age. If we become aware of such collection, we will delete the information promptly.

12. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. We will:

• Post the updated policy on our website with a new "Last Updated" date
• Notify existing clients of material changes via email
• Provide 30 days' notice for significant changes affecting data processing

13. Contact Information

14. Regulatory Compliance

14.1 Australian Privacy Principles

We comply with the Australian Privacy Principles under the Privacy Act 1988 (Cth).

14.2 GDPR Compliance

For EU residents, we comply with the General Data Protection Regulation (GDPR).

14.3 Complaints Process

If you have concerns about our privacy practices:

1. Contact our Privacy Officer at privacy@artificiallygood.ai
2. We will investigate and respond within 30 days
3. If unsatisfied, you may contact the Office of the Australian Information Commissioner (OAIC)
4. EU residents may contact their local data protection authority